Talent Strategy: Building and Maintaining Team Culture

Join us for a Talent Strategy Session, Building and Maintaining Team Culture, with Kailah Matyas, Talent Strategist at Embarc Collective, and Maria Tirado, Strategic Operations Manager of SkyTL (member company since July 2023), on Tuesday, July 22 from 11:00AM–12:00PM in the CDW Innovation Lab at Embarc Collective and virtually over Zoom.

Who This Is For: Founders + People Leaders focused on building strong, intentional team culture in early-stage startups.

Why It Matters: Culture doesn’t happen by accident- and when done well, it becomes a strategic asset for alignment, retention, and motivation.

This session explores how to strike a balance between intentional culture-building and organic development, especially in moments of growth, pivot, or pressure.

You’ll learn how to keep your team aligned with your mission and values - even as things shift - and how to implement best practices that strengthen your cultural foundations through change and growth. Kailah and Maria will also share actionable tactics for navigating challenges like misalignment, low motivation, or communication breakdowns.

What You’ll Walk Away With:

• Hiring & onboarding strategies with culture in mind
• Best practice and recognition systems to strengthen team identity
• How to lead with values—especially under startup pressure
• Tools to foster transparent and clear communication